Yearly Archive for 2010

MarKyr Client Energy Muse featured on MTV’s “Hired”

Congratulations to Energy Muse for being selected by MTV’s reality show “Hired” to help find a Social Media Coordinator.  We worked with Energy Muse last year to create a solid social media strategy for this rapidly expanding jeweler.  A favorite among celebrities and alternative practitioners, Energy Muse is a perfect fit with social marketing and they are doing a great job.

- MTV Shows‘ >div>

Facebook “Like” Button Changes the Game For Marketers

About a month ago, Facebook made some major changes in the way users interact with their favorite brands and celebrities. Instead of becoming a FAN of Facebook pages, users now declare they LIKE them and they can do it on any site via LIKE buttons owners can embed within any blog post, video, photo, etc.

Facebook Like Button

What does this mean for businesses? A lot, and yet, most companies are unaware of the power and potential of this new feature. (Facebook is not exactly known for being clear on these things.) Smart businesses will take advantage of this change by re-evaluating their Facebook strategy and outreach on the social web in general.

MarKyr is currently offering one-on-one sessions with clients on how these changes will affect their personal Facebook strategy. If you are interested in learning more, please contact us for a consultation.

The Roxy Theatre is the No.1 Music Venue on Twitter, Flickr and now Facebook

Congratulations to The Roxy Theatre for being true pioneers in Social Media.  After three years of diligently producing engaging content and building community they have conquered the social web. The first music venue to truly embrace the concepts of conversation, connection and community – they have opened the club to the world and brought the spotlight back to the Sunset Strip.

It has been an honor to guide this amazing team over the years.  From their first blog to their recent Facebook Fan Page and Foursquare, they are fearless in their use of the tools.  Owner Nic Adler is a shining example of dedication and innovation.

Read more about his story here: mashable.com/2010/03/11/roxy-twitter-interview/

and here:

www.nytimes.com/2009/12/06/fashion/06adler.html

The Blog – http://theroxyonsunset.com

Twitter – @theroxy

Facebook – http://facebook.com/theroxy


MarKyr Presents Panels at SXSW Interactive and Music Conferences

SXSWIn a little less than a week, Team MarKyr, Marjorie Kase and Kyra Reed will be heading down to Austin for the South By Southwest Interactive and Music Conferences. En tow will be MarKyr clients, Nina Hartley and Roxy Theatre owner, Nic Adler for two panel discussions.

On Monday, March 15th, Marjorie, Kyra, and Nina will be giving a talk on how social networking technology and the porn industry. And on Thursday, March 18th, Kyra and Nic will be discussing their groundbreaking case study on the the Sunset Strip’s revival thanks to Nic and Kyra’s social networking efforts.

Nina Hartley: Porn Star, Sex Educator, Social Networker
March 15th, 5pm
Ballroom C, Hilton Hotel

With a career spanning over 25 years, Adult film star Nina Hartley has seen it all – from the explosion of VHS to the advent of internet porn. In this session, Nina and her social media brain trust, MarKyr Media’s Marjorie Kase and Kyra Reed, will be discussing how the web has been both a blessing and a curse for industry players and how that’s now changing thanks to social networking technology

A Social Media Case Study of L.A.’s Sunset Strip
March 18th, 3:30pm
16B, Austin Convention Center

Using Twitter and Facebook to promote innovative online cooperation and joint events, famed Los Angeles venues The Roxy, the Viper Room, and The Comedy Store along with The Andaz Hotel and Book Soup, have created a relevant and thriving community known as “The Social Strip”. Learn how five venues on the Sunset Strip successfully banded together via social media to ignite a revitalization of one of the world’s most famous and legendary music communities. This case study will examine the challenges, tactics, successes, growth and bottom line results of this leading edge community.